The dataset
Partnerships
See what each kind of arrangement looks like in practice. Open a type to get its definition, how the money usually moves, and every real example we have.
1091 of 1420 are distribution. The rest are technology purchases, which companies announce as partnerships and we count separately.
| Type | Examples | Reaches a customer |
|---|---|---|
| Embedded finance placement | 300 | yes |
| Bank sponsorship | 17 | yes |
| Infrastructure distribution | 595 | yes |
| Non financial provider distribution | 59 | yes |
| Lender distribution agreement | 14 | yes |
| Carrier distribution agreement | 3 | yes |
| Marketplace placement | 84 | yes |
| Referral and lead flow | 1 | yes |
| White label | 2 | yes |
| Affinity and group distribution | 16 | yes |
| Technology vendor | 329 | no, this is a purchase |